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Boost your career the write way

As Jeff Bradford, president and CEO of the Bradford Group, recently told Forbes, “good writing is fundamentally good thinking that follows a logical path and is easy for someone to follow.”

A new effective writing skills bundle from UCOP Learning and Development helps you gain the skills you need to be a persuasive, succinct and impactful writer. Attend an upcoming class — or better, both — to hone your skills and boost your career.

Need more motivation? Learn 10 reasons why business writing skills are so important.

Effective Writing Skills: Action Writing

Oakland: Franklin Lobby 1
Monday, Nov, 4, 1-4 p.m.

In this workshop, you will learn how to get your ideas across clearly and concisely. You’ll learn practical tips and tools you can immediately use to make your written communications more effective. The result: increased clarity, response and action from your readers.

Topics include:

  • Avoiding embarrassment by error-proofing your writing
  • Exercises for eliminating wordiness
  • Breaking through writer’s block
  • Organizing your ideas with outlining and reverse outlining
  • Email best practices
  • Bottom-line messages
  • Creating action plans

Register now

Effective Writing Skills: Audience-Centric Writing

Wednesday, Dec. 4, 10 a.m.-12 p.m.

Persuasive writers shift their messages to address their primary audiences. In this course, you’ll learn to identify your audience’s interests and biases, then practice a writing technique for preparing influential messages.

Key Highlights:

  • Perform an Audience Analysis
  • Learn about the 6 Steps to Sway: A Persuasive Writing Plan
  • Create an Action Plan

Register now

Contact Learning and Development

Is there a class that would help you do your job that you can’t find at UCOP? Have a great idea for staff development? Let the friendly folks at Learning and Development know by emailing

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